So the 52Q series has returned over at Comic Book Daily and I’m going to try and get back on the follow up thoughts bandwagon. Plus, I need to prep for something else CBD related and this will get me rolling.
So over-hyped. What does that mean? To much publicity? Too much media coverage? Too much fan expectations? Unwarranted hype or just a so much hype that it’s become annoying. I think the panel took the unwarranted definition and I can see that. But I think hype is an issue itself that’s rampant in pop culture and often the art suffers for it.
An easy example of hype is The Phantom Menace. (I know what your thinking, “What’s The Phantom Menace?” Believe me, I’m there with you) Nothing, no matter how good, could have lived up the hype surrounding that movie. (Actual results being the extreme case) But I’ve also been surprised by things I was expecting to be bad turn out to exceed my expectations. So there is potential for hype to effect your experience.
Hype can also effect the creator, putting pressure on them to do what’s expected of them by the hype, rather than what they actually want to do. Expecting them to create the same thing they did before, only bigger, better, faster or whatever. Again, we can look at Lucas here, but it’s this that I think is the problem with my choice, Grant Morrison. Not only is the expectation for him to outdo himself, but he’s also been set up as the newer, younger Alan Moore/Neil Gaiman. Two Brits known for esoteric work featuring deep referencing of culture. I’ve tried a mix bag of his stuff, and found it a mixed bag. The Invisibles in particular seemed like a Moore piece. But it struck me as complicated for complicated sake. Animal Man, with it’s meta fiction and author interaction was more successful. Final Crisis, a confusing mess. But then, can he be held responsible, or is the blame for it on the hype of a huge crossover event book that is trying to be a superhero tent pole book, and a esoteric delving into the weird world of Jack Kirby.
I think it ends up failing because your trying to make a burger out of fois gras. He’s good, he’s capable of some really interesting and challenging work, but his fame has him doing work that’s not really what he’s best at. In a way, he’s slumming. Or he’s trying to do complex work with crude tools. It worked on Animal Man, but that was a minor character open to playing fast and loose with. The Justice League etc, not so much. And again, I’m not blaming him. He’s doing what he does. But when you try and spread him all around, be the magic man capable of doing anything and everything, you are asking for disappointment.
Sadly, I think my original comments may have come across too harsh. I avoided Duran Duran when they were crazy popular as well. I learned to enjoy the music years later once I was able to listen to it without all the hype. Maybe in a few years, Morrison will go do some more personal work that I’ll come across and really enjoy. But I don’t plan on buying his new DC series about the multiverse.
Think I’m full of my own hype? Go see what the others had to say.










But that question was sorta about 2010 in my mind. Now it’s 2011 and I need new people to obsess over. So far? My new one to watch is 















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